All models › Toyota (United States)
Toyota Prius
Basis: manufacturer list price (net), before tax - USD, national
$28,755
starting, USD
Canada
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Starting price over time
Price on record
Lowest$28,550Jun 18
Average$28,667on record
Highest$28,755Jul 8
Currently at its highest on record; this price has held since Jul 8.
Trims
| Trim | Price | 30-day | Since 2026-06-18 |
|---|---|---|---|
| Prius LE FWD | $28,755 | — | — |
| Prius LE AWD AWD | $30,155 | — | — |
| Prius XLE FWD | $32,200 | — | — |
| Prius Nightshade FWD | $33,005 | — | — |
| Prius XLE AWD AWD | $33,600 | — | — |
| Prius Nightshade AWD AWD | $34,405 | — | — |
| Prius Limited FWD | $35,770 | — | — |
| Prius Limited AWD AWD | $37,170 | — | — |
Change columns compare the current price to ~30 days ago and to the first snapshot on record; “—” means unchanged or not enough history yet.
Key specifications
Dimensions
Seating5
Powertrain
TransmissionElectronically controlled Continuously Variable Transmission (ECVT)
Engine
Cylinders4
Engine2.0L 4-Cyl. Hybrid Engine
Engine Size2.0 L
Safety
NHTSA Frontal Crash Rating5
NHTSA Overall Rating5
NHTSA Rollover Rating4
NHTSA Side Crash Rating5
NHTSA Tested Model Year2025
Manufacturer and published figures; where a spec varies by trim the range is shown.
Manufacturer list prices as published, manufacturer list price (net), before tax - USD, national. Latest update 2026-08-23; on record since 2026-06-18 (14 snapshots).